Lululemon may be famous for selling pricy, form-fitting yoga pants, but the price point of the Vancouver company’s official Olympic gear isn’t sitting right with many customers.
The atheisure brand made a splash when it signed an exclusive deal to outfit Canada’s Olympic team at the 2022 Beijing Olympics. For decades, Team Canada was outfitted by iconic Canadian brands Roots, then HBC at various Games, before the yoga chain stepped up to buy the rights to make and sell the official swag last fall.
While reviews of the look and feel of the clothes themselves have earned glowing reviews, some consumers are having a