Experience Regina — it’s a phrase that has been used to make fun of Saskatchewan’s capital city for years.
Regina’s name sounding similar to a word for genitalia helped a song about the city go viral. Now the city that rhymes with fun is attempting to own the joke, making the name of the song the new name of Regina’s tourism organization.
“It is an opportunity. When you travel globally and people talk about it, there’s a a moment of ‘What’s the city called again?'” said Tim Reid, CEO of Experience Regina.
“It just is what it is, so don’t shy away from it. It is the city’s name and
