Regina Mayor Sandra Masters has responded to criticism of slogans used as part of a tourism rebrand for the city, saying they were a mistake.
Last week Tourism Regina rebranded to Experience Regina. The launch included two slogans— “Show us your Regina” and “The city that rhymes with fun” — that drew a lot of criticism online for sexualizing the city.
“They [slogans] were sexist and wrong. They hurt and impacted people,” Masters told reporters Wednesday evening. “It’s just bad for the city.”
Experience Regina’s CEO Tim Reid issued an apology for the slogans on Sunday and the organization scrubbed them from its website.
Masters told reporters Wednesday
