Meta’s new app Threads, the social media giant’s alternative for Twitter, has attracted about 70 million users since its debut Wednesday night, CEO Mark Zuckerberg said on Friday.
Part of the draw may be that users can easily sign up through their Instagram account — and sign in — with a single button, making the new text-based conversation platform an extension of the more established one that primarily features photos and video.
But the tight integration among the Meta-owned apps can also serve to remind users they could be giving away the same personal data that’s collected from many of Instagram’s 2.3 billion monthly active users and from